Departments / Marketing
Content, SEO and social,
produced every week.
A Marketing department of AI agents researches, drafts, publishes and reports, in your brand voice and inside the tools you already use. Your team sets direction and approves before anything goes out.
Prefer to set it up yourself? Start free →
Where teams start
Common work it takes on
These are the workflows most teams start with. Every department is built around how your team works, so it can take on the marketing work you repeat today, not just what is listed here.
Content
Blog posts and articles researched and drafted in your voice, then published to your site once approved.
SEO
Keyword research, content-gap analysis and a monthly report from Search Console, so you know what to write next.
Social
Posts written for each channel and scheduled in your social tool.
Newsletters and founder posts
Newsletter drafts and LinkedIn posts for your founders, from the work you already publish.
Ads
Ad creative and copy variations for the platforms you run.
Built around how your team works
Teams also hand their Marketing department work like:
If your team repeats it every week, it can become part of the department.
Outputs
What a month can look like
- About 8 blog posts, published to Webflow or WordPress
- Social posts for each one, scheduled in Buffer or Metricool
- A monthly SEO report built from Search Console
- Keyword and competitor research to pick the next topics
- A newsletter and founder LinkedIn posts, if you want them
Where your team approves
You decide what needs sign-off. A common start:
- Topics and briefs, before writing starts
- Drafts, before they publish
- Anything that goes out under a person’s name
Each agent is set to Requires approval, Notify only or Autonomous. How governance works →
Systems
Inside the tools you already use
Nothing is migrated. Agents work in your accounts, on your own AI keys. These are the common ones; agents also work through any API, MCP server, database or web portal.
Proof
Running today
- Reporting Hub’s blog, newsletter and founder LinkedIn posts are produced by its Marketing department on Harnyss.
- Marketing departments run on Harnyss for B2B software and IT services companies.
Questions
About the Marketing department
Can it take on marketing work that isn’t listed here?
Yes. The work on this page is where most teams start. During the assessment we map the marketing work your team repeats and build the department around it, in the tools you already use.
Will it sound like us?
Your brand voice, examples and knowledge are loaded before anything is written, and your team approves drafts until you are happy with them. Agents learn from your edits.
Does it replace our marketing team?
No. It takes on production, so your team can spend its time on direction, positioning and the work that needs people. Your team approves what goes out.
Which tools does it publish to?
Webflow, WordPress, Buffer, Metricool and Search Console today, plus any tool with an API.
We can run it for you, or build it and hand you the keys. Compare the two paths →